The six skillsets of persuasion will help you tackle any persuasive objective. But there are unique challenges involved in writing books and giving speeches. I’ll give you the tools you need to overcome those challenges so you can win hearts and minds, no matter what the format. We’ll cover:  

-The most common misconception about writing books 
-My favorite book planning tool (I’ve never made this publicly available until now) 
-Publishing realities you need to know if you’re thinking of writing a book 
-Three mindsets that will make you a better speaker overnight 
-My favorite speaking tactic 
-Why what you do after your speech is over matters far more than what you do on stage